AJBR Vol 9 Issue 2

AJBR Vol 9 Issue 2 2019 Table of Contents

Practical Guidelines to Applying Qualitative Analysis in Business Research
Daniel Turner, Hiram Ting
[Abstract] [Full Article (PDF)]  DOI 10.14707/ajbr.190058
Sustaining the Innovation Culture in SMEs: The Importance of Organisational Culture, Organisational Learning and Market Orientation
Hasliza Abdul Halim, Noor Hazlina Ahmad, T Ramayah
[Abstract] [Full Article (PDF)]  DOI 10.14707/ajbr.190059
Negotiating Travel Constraints via Technology: A Study of Malay Muslim Women through a Hierarchical Constraint Model Perspective
Senutha Poopale Ratthinan, Nor Hafizah Selamat
[Abstract] [Full Article (PDF)]  DOI 10.14707/ajbr.190060
Information Sharing across Group Boundaries by Knowledge Brokers during a Disaster – Lessons for the Tourism Industry
Fahimi Ali, Mohamad-Noor Salehhuddin Sharipudin, Kim-Shyan Fam
[Abstract] [Full Article (PDF)]  DOI 10.14707/ajbr.190061
How Millennials’ Knowledge, Trust, and Product Involvement Affect the Willingness to Pay a Premium Price for Fairtrade Products?
Hasan Aksoy, Ceren Özsönmez
[Abstract] [Full Article (PDF)]  DOI 10.14707/ajbr.190062
Forecasting Financial Vulnerability in Malaysia: A Non-parametric Indicator Approach
Mohammad Affendy Arip, Tai Hock Kuek, Chin Hong Puah
[Abstract] [Full Article (PDF)]  DOI 10.14707/ajbr.190063
Antecedents of Organizational Citizenship Behavior and the Mediating Effect of Organization Commitment in the Hotel Industry
Jue Xin Tan, Tat Huei Cham, Dahlia Zawawi, Yuhanis Abdul Aziz
[Abstract] [Full Article (PDF)]  DOI 10.14707/ajbr.190064