AJBR Vol 5 Issue 1 2015 Table of Contents

Kim Shyan Fam, Zhilin Yang and Ernest Cyril de Run

Geetha. M
Store Patronage for Apparel Purchase – A Comparative Study of Two Store Formats
[Abstract] [Full Article (PDF)]  DOI 10.14707/ajbr.150007

Zainurin Dahari, Muhamad Abduh, Kim-Shyan Fam
Measuring Service Quality in Islamic Banking: Importance-Performance Analysis Approach
[Abstract] [Full Article (PDF)]  DOI 10.14707/ajbr.150008

Yu-Feng L. Lee
Chinese CEOs: Are Their Managing Philosophy and Practices Influenced by the Western Managerial Principles?
[Abstract] [Full Article (PDF)]  DOI 10.14707/ajbr.150009

Siva Muthaly, Mohan Dass Mohan, Aerni Isa
Competencies as the protagonist for Talent development in Academia: The case of Malaysian Government Linked Companies‟ (GLCs) Universities.
[Abstract] [Full Article (PDF)]  DOI 10.14707/ajbr.150010

Kara Chan, Fei Fan
How Consumers Perceive Environmental Advertising in the Banking Context
[Abstract] [Full Article (PDF)]  DOI 10.14707/ajbr.150011

Hiram Ting, Ernest Cyril de Run
Attitude Towards Advertising: A Young Generation Cohort’s Perspective
[Abstract] [Full Article (PDF)]  DOI 10.14707/ajbr.150012