An Empirical Research on the Effect of Low-Carbon Knowledge of the Urban Residents on their Low- Corbonized Energy Consumption Behavior

 

DOI 10.14707/ajbr.120003

Lingyun Mi
China University of Mining and Technology
Rui Nie
China University of Mining and Technology

Abstract

Based on the literature research, this article classifies Low Carbon Knowledge into
system knowledge, action knowledge and effectiveness knowledge. Then by
introducing two variables of “Behavior Intention” and “behavior competence”, we
build a conceptual model about various effects of Low Carbon Knowledge on lowcarbonized
energy consumption behavior.

We investigate the residents in 49 cities in China and get 4129 valid samples. We use LISREL 8.7 for parameter estimation, and modify the model by T test. The result shows that “system knowledge” and “action knowledge” mainly affects consumption behavior through Behavior Intention, and
“effectiveness knowledge” mainly affects consumption behavior through behavior
competence. Buying behavior is more influenced by Behavior Intention, and using
behavior is more influenced by behavior competence. Therefore, the result of this
paper improves the pertinence and effectiveness of spreading Low Carbon
Knowledge, and then we can effectively guide urban residential energy consumption
behavior in the low-carbon direction.

Keywords:  Low-carbon Knowledge, urban residents, low-carbonized, Energy consumption behavior

 

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