AJBR Vol 2 Issue 2 2012 Table of Contents

Kim-Shyan Fam, Zhilin Yang and Ernest Cyril de Run
Editorial[Editorial (PDF)] [Request Permissions]

 

Sandra Sunanto
Modern Retail Impact on Store Preference and Traditional Retailers in West Java
[Abstract] [Full Article (PDF)]   DOI 10.14707/ajbr.120007

 

Hiram Ting, Ernest Cyril de Run
Generation X and Y Attitude towards Controversial Advertising
[Abstract] [Full Article (PDF)]   DOI 10.14707/ajbr.120008

 

Mahadzirah Mohamad, Wan Norhayati Mohamed
A Model of Quality of Work Life, Life Satisfaction and Service Quality
[Abstract] [Full Article (PDF)]   DOI 10.14707/ajbr.120009

 

Uchenna Cyril Eze, Crystal Hui Hui Chin, Chai Har Lee
Purchasing Designer Label Apparels: The Role of Reference Groups
[Abstract] [Full Article (PDF)]   DOI 10.14707/ajbr.120010

 

Kara Chan, Vivienne Leung, Lennon Tsang, Toby Yip
Attitudes towards Advertising by Lawyers among Hong Kong Consumers
[Abstract] [Full Article (PDF)]   DOI 10.14707/ajbr.120011

 

Kara Chan
The Last Mile in Academic Publishing: Revising a Manuscript
[Abstract] [Full Article (PDF)]   DOI 10.14707/ajbr.120012

 

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